Direct Wiz Advertising | - Brand Identity System

Brand Identity System

What is a Brand Identity Systems?

In simple terms, brand identity SYSTEM invloves strategically designing a flexible, expandable and consistent brand identity.
A system that reflects more than how the identity looks, it reflects how it works, how it drives results.

FLEXIBLE:
Where it can be efficiently used across media without any extra production cost that might occur if special production techniques or extra steps have to be taken.

Expandable:
Where you can expand your visual identity to accomodate your sub-brands or services or you can even re-brand your identity without losing its visual assets and integrity.

Consistent:
The look and feel of your visual identity does not change and stay the same across all your communications, web, print or media.

All our Brand Identity Systems come with a -Visual Identity & Brand Manual- that explains how it works and how it should be used.